About Business Challenges - Strategic Support for SMEs in the UAE

At Business Challenges, we help entrepreneurs and small businesses turn their vision into action. Whether you are launching a startup, scaling your business, or preparing for an exit, we deliver practical strategy and operations consulting grounded in real-world experience.
No templates. No guesswork. Just tailored guidance, grounded in data and designed for your stage of growth.

We believe that your success defines ours. That is why we go beyond generic advice to work alongside you with a focus on real results, helping you grow with clarity, confidence, and control.
 

Our Mission: Your Success

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Before launching Business Challenges, I spent over a decade in the corporate world, working in banking, strategy, and operations for leading banks, financial institutions, and real estate developers in the UAE. My journey into the world of business strategy started with a Bachelor of Science in Banking & Finance. I then furthered my education with an MBA from the prestigious Strathclyde Business School, specializing in Strategy. My commitment to excellence is evident through my certification as a PRINCE2 Practitioner, a testament to my proficiency in project management methodologies. 

But over time, I noticed a gap: while big corporations could afford expert advice, many passionate entrepreneurs and SMEs were left to figure things out alone.
That is why I founded Business Challenges: to give growing businesses access to high-level strategic thinking without the price tag of a global consultancy.

Since then, I have helped over 50 business owners in the UAE:

● Launch new ventures with clarity and confidence
● Streamline operations and increase profitability
● Build long-term growth strategies
● Prepare for exit by conducting business valuations

I don’t just offer advice. I work side by side with you to implement it, and I stay with you until the results are delivered.

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We don’t believe in one-size-fits-all solutions. Instead, we tailor our consulting to your business, your goals, and your market realities.

Here is how we work differently:

• Tailored Business Strategy: Every business is unique. So is every plan we build. 

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• Hands-On Support: We help implement, not just advise.

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• Objective Insights: Unbiased, data-backed, and evidence-based.

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• Clear Deliverables: Business plans, operating models, pitch decks, expansion roadmaps, business valuation, and business audit.

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•  Local Market Knowledge: Based in Abu Dhabi, serving clients across the UAE and GCC.

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If you are looking for a business strategy and operations consultant in the UAE who will listen, challenge, and support you, I’d love to hear from you.

You will leave with more clarity, practical next steps, and confidence in your path forward.​